The German shoe brand Lloyd Shoes opens its first boutique in Peru at the Jockey Plaza shopping center. Before this opening, the company granted an investment of 350 thousand dollars.
Access to the Peruvian market represents the arrival of Lloyd Shoes to the American continent. To achieve this goal, the German brand worked together with the Yes Group, a company that represents other luxury brands such as Hugo Boss, Emporio Armani, Pal Zileri, Armani Exchange, Boggi or Adolfo Dominguez.
"The entry of a brand like Lloyd Shoes is an excellent sign of the confidence that a European company, in a joint venture with a local investor, has on the Peruvian market, which is very positive," said Yes Group in a statement.
Lloyd Shoes opens the doors of his boutique on 6 September. Initially he will offer his masculine collection in his business, casual and sporting line.
The Yes group indicated that the shoes that Lloyd Shoes sells in Peru are manufactured entirely in Germany, with the highest standards and techniques that combine craftsmanship of more than a hundred years with state-of-the-art technology.
With over 125 years of experience, Lloyd Shoes currently sells shoes in European and Asian countries through 3,700 stores.