Tel Aviv launches campaign to decouple residents from mobile phones »J-Wire

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Tel Aviv high school students take to the streets to encourage pedestrians to take the time away from their mobile phones, according to a new campaign launched by the city of Tel Aviv.

A woman walking with her cellphone on Rothschild Boulevard in Tel Aviv. Photo by Miriam Alstre / Flash90

In a campaign that started on Facebook on Facebook, on Instagram and on billboards in the city on Sunday, the municipality of Tel Aviv is starting to make efforts to get parents, students and the public "off the screen".

One of the goals of the initiative is & # 39; mobile-less & # 39; restaurants, playgrounds, kindergartens and public events.

Slogans include & # 39; a hug without phone & # 39; and a day when high school students are in public locations and give away sweets to anyone who is not currently working on their mobile device.

Educational activities for youth groups and the general public will emphasize the importance of human relationships with electronic devices.


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