The most important success factors and knives in the tourism sector, the expert reveals

Photo: LETAPhoto: LETA

Hotel "Pullman Riga Old Town"

The latest study by the Organization for Economic Cooperation and Development (OECD) in the tourism industry shows that Latvia shows very good indicators for the development of the industry compared to other Member States, Valdis Vanadzins, General Manager of Pullman Riga Old Town, said. to the portal

The tourism sector in Latvia continues to grow steadily, especially with regard to the number of tourists and the length of their stay, the number of available hotels has increased in recent years and the impact of the "shared" economy has increased, about 10% of tourists use of the opportunities that Airbnb or similar service providers offer.

According to data, the tourism sector in Latvia accounts for 4.1% of GDP, its exports amount to 4.5% of Latvia's total exports and, together with related sectors, the tourism sector accounts for 8.9% of jobs Latvia,

Moreover, more and more international hotel chains are coming to Latvia, employees are needed at different levels and the tourism sector is one of those with a competitive salary.

As Vanadzis emphasizes, the tourism industry has the opportunity to prove itself.

Sustainable people have plenty of opportunities

Both business and leisure tourism for the fast-growing and enterprising people in the industry certainly have many opportunities. Tourism is not only accommodation and catering, but today's trend demands more and more offers.

Nowadays more and more domestic and foreign companies are looking for ways to unite the collective, for example for a multi-day adventure. This is a new but complete niche for our tourism. Here are opportunities for expanding both existing and new, Vanadzinis said.

In order to promote the competitiveness of the Latvian tourism sector, work should continue on developing high-quality, interesting and unique tourism products with high added value.

Tourists will therefore be prepared to spend longer in Latvia and pay more for the service, but Latvia will compete successfully with the low prices of neighboring countries.

Photo - LETA / Eddy PalainPhoto – LETA / Eddy Palain

Think of the concept of "it is not possible"

For those who want to be involved in the industry, it must be taken into account that this is a dynamic task – every day is different and it takes on a continuous movement. There is no routine in tourism, but there is an opportunity to get to know other cultures and to be in an innovative and attractive environment, Vanadzyn explained.

It also imposes certain obligations – to be able to communicate a lot, to be open in thinking, to be able to accept each person as they are. In the tourism sector you can not try to transform the guests, but do everything to be heard and understood and therefore come back again and again.

To be successful in tourism, the concept "it is impossible" to forget, stressed Vanadzinis.

In order to build a successful career in tourism, you must be able to learn from mistakes and accept criticism positively – to say, to create a defective effect. Unfortunately, traveling alone is not enough, we have to be ready to learn and develop, and also have the right education.

Bachelor's and Master's degrees are required for career development and higher positions. However, the tourism sector has the advantage that the work is already starting in training.

"Working and learning the same is much easier and more interesting by connecting situations with study themes" That was also my experience, starting my work at the reception, "Vanadzyn & # 39; s experience shared.

Photo by Gatis RozenfeldPhoto by Gatis Rozenfeld

Apartment Hotel Red Ice.

It is time to move on

Tourism is constantly being improved and developed, so at no point can you stop thinking: "I already know enough". In tourism is constantly being taught – from work situations, newsletters about tourism and hospitality developments worldwide, from various publications, from books and studies.

New things appear daily in the industry, so it's important to stay up-to-date. In fact, among the leaders there are people who can continue. New trends appear every step.

Today, one of the leading trends in hospitality is the usual addition to the details. Small things are becoming increasingly important. Even the routine event must be able to contain unexpected and exciting moments.

Coffee breaks at conferences can also be made into works of art, accompanied by presentation, perfume, color, background video and sound. Technology develops rapidly in all areas, it goes to tourism and hospitality, so we have to make full use of it.

Account must be taken of the fact that, although there is a fear that artificial intelligence will replace people in many industries, tourism and catering establishments do not pose a threat to this. In this area nothing can replace the human contact and the personal approach that guests increasingly want. Especially in hotels of four and five stars, Vanadzyn remarked.

Photo: ShutterstockPhoto: Shutterstock

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