KUALA LUMPUR: Malaysian Palm Oil Association (MPOA) has filed a formal complaint demanding that Kraft Heinz stop using the “No Palm Oil” claim that goes against the spirit of the Rountable of Sustainble Palm Oil (RSPO) ‘s shared responsibility .
“Failure to reverse this violation of the RSPO member’s code of conduct should result in Kraft’s exclusion from the RSPO,” said MPOA’s chief executive, Datuk Mohamad Nageeb Wahab.
He was referring to Kraft’s recent ad “Kraft Hazelnut Spread: Can’t Handle it.”
In this context, MPOA finds it inappropriate and unethical that a member of the RSPO has repeatedly, intentionally or unintentionally, chosen to violate the RSPO Code of Conduct through its recent ad featuring “no palm oil” labeling without even the choice offer to use sustainable palm. oil.
“Kraft’s action and position insinuates that the shared goals of all RSPO members of promoting the production and use / uptake of sustainable palm oil are secondary and they do not want to align with the common goals of promoting from sustainably produced palm oil. oil.
“The growers see this as top-shelf hypocrisy and if this continues, we see no reason to become an RSPO member,” said Mohamad Nageeb.
He said the RSPO has developed a set of environmental and social criteria that companies must meet in order to produce Certified Sustainable Palm Oil (CSPO).
“When applied correctly, these criteria can help minimize the negative impact of palm oil cultivation on the environment and communities in oil palm producing regions.”
The RSPO has more than 4,000 members worldwide representing all links in the palm oil supply chain. They are committed to producing, purchasing and / or using sustainable palm oil that is certified by the RSPO. –Named