The director of the Joint Tourism Promotion Fund, Irene Muñoz, defended the investment of 10 million pesos to promote the CDMX brand in the new Godzilla film, because the figure is less than the economic spill that was recorded during filming obtained from the tape in the historic center last year.
In an interview, the chief officer said that in the three days of shooting hired technicians and local catering services, who generated 120 jobs and an economic income of 18 million pesos
he stressed that the investment for the promotion of the CDMX is aimed at conquering the Asian tourist market. "The film is screened in 40,000 cinemas in China, including 35,000 cinemas in the United States, many people watch the movie, and do not forget that fans of this type of tapes feel the need to visit the shooting locations and that will bring more tourism and more consumption, "said Muñoz Trujillo.
Yesterday EL UNIVERSAL published in the printed version that the current The Administration signed a contract with producer Legendary Pictures to promote Mexico City in the movie Godzilla: King of the Monsters. The clauses indicate that the Mexican flag in the feature film and the initials CDMX will appear in the credits.
According to the document, of which this publisher has a copy, the company committed itself to contracting 1,700 Mexicans who will appear as extras in the shoot.
"The color pink, in the trash." The elected head of government, Claudia Sheinbaum, described the "absurd" 10 million pesos that the current government spent on promoting the CDMX brand and capital through the new Godzilla film. "It is absurd, the better they would have it for national cinema," he said.
The next Secretary of Culture of Mexico City, Alfonso Suárez del Real, also rejected the decision of the local authorities to promote the CDMX through said foreign feature film
"Our policy will support the cinema in the capital thus privileging national cinema.The vision & # 39; rose & # 39; is, where it belongs, the dustbin of history, & # 39; said the local deputy via Twitter.