Apple iPhone 12 Pro Max – The One Who Must Beat the Others!

Apple’s iPhone 12 Pro Max is the largest and wildest edition ever. But also the most expensive. You have to pay almost 18,000 crowns if you buy the largest model with 512 GB of built-in storage. We took a look at the mobile and just have to say that while the price is insane, the iPhone 12 Pro Max is really worth all the money!

Apple’s new iPhone 12 Pro Max is available in silver, graphite gray, gold and Pacific blue. (Photo: Apple)

Appearance and construction

In terms of design, the iPhone 12 Pro Mac, like the other iPhone 12 models, is unique. The smooth rounded edges we know from the iPhone 11 Pro have disappeared. Instead, the angular form factor found on the new iPad Air, iPad Pro, and the classic iPhone 4 and iPhone4 5 models is back on all iPhone 12 models, and of course iPhone 12 Pro Max too.

Aesthetically, it’s a wise choice, giving Apple’s latest iPhones an exclusive design language and luxurious look. In addition, the straight edges provide a better grip on the phone.

Like the regular iPhone 12 Pro, the iPhone 12 Pro Max is waterproof up to six meters for 30 minutes (in terms of IP68 certification), compared to the four meters of its predecessor for 30 minutes.

There is a significant size difference between the iPhone 12 Mini and the iPhone 12 Pro Max, Apple’s largest iPhone to date. (Photo: Apple)

The glass of the new iPhone 12 Pro Max has also been improved in several ways to increase its robustness. The so-called Ceramic Shield technology means that Apple has added ceramic crystals in the molding of the glass to make the phone more shatterproof, while the glass on the back is double ionized to make it more scratch resistant.

The glass on the front and back is also flush with the metal frame around the phone, which also protects the glass better than on cell phones where the glass is curved at the edges.

Screen and sound

According to DisplayMate, the iPhone 12 Pro Max has the best mobile screen ever on the market. With no fewer than eleven records, it beats all competing cell phones of different lengths. The 6.7 ″ large Super Retina XDR OLED screen scores top marks in areas such as absolute color accuracy, image contrast accuracy, contrast ratio, screen reflection, visible screen resolution, etc.

At the same time, the experts at DisplayMate believe that Apple’s lightning-fast processor and graphics engine, as well as the response time of the OLED screen, are enough to compensate for the fact that the iPhone 12 Pro Max’s screen does not have a 120Hz refresh rate like the most android phones in the same price range. For power consumption it still has to settle for a refresh rate of 60 Hz.

It suited our user experience well. There is a slight hint of warmth in the colors, which can be seen on skin tones, white text on a black background and the like. This is partly due to True Tone, which adjusts the white balance to the ambient light.

The built-in stereo speakers deliver 3D sound via Dolby Atmos, and it’s not all marketing nonsense. It is a completely unsurpassed experience to watch video on iPhone 12 Pro Max. (Photo: Peter Gotschalk)

The phone supports video playback with HDR10, HLG and Dolby Vision, and the contrast and color reproduction on film and video looks phenomenal. Video never looked better on a mobile screen. So you have to live with it that it does not look so velvety when scrolling on websites or in the mobile menus, as is the case, for example, on OnePlus 8 Pro.

The sound experience is also the best from an iPhone so far. The built-in stereo speakers deliver 3D sound via Dolby Atmos, and it’s not all marketing nonsense. Try playing this trailer on your iPhone 12 Pro Max and you can clearly hear what we mean. Playing games or watching videos on your own iPhone will never be the same again!

The phone comes with three cameras, 12 Mp 13mm f / 2.4, 120 degree ultra wide angle and 12 Mp 26mm f / 1.6 wide angle. In addition, there is a 65 mm telephoto with optical image stabilization and 2.5x zoom. As a new thing, the camera also has a LiDAR scanner, which is used to scan the pixel depth of the subject. (Photo: Apple)


Even the iPhone Xs Max lagged Apple’s iPhones far behind in terms of the camera compared to Android rivals from Huawei and Samsung in particular. First, Apple came up with the iPhone 11 Pro with an acceptable camera phone, with both an ultra-wide-angle lens and a telephoto lens, a light-sensitive sensor and better image processing.

However, with the new iPhone 12 Pro models, Apple is taking a seven mile step in the camera area. The iPhone 12 Pro Max not only has a significantly better camera than its predecessor. It’s simply one of the very best camera phones you can buy for money.

The color reproduction in Landscape photos, among others, is among the best we’ve seen from a mobile camera. (Photo: Peter Gotschalk)

The phone comes with three cameras with a total of 5x optical zoom. Includes 12 Mp 13 mm f / 2.4, 120 degrees ultra wide angle and 12 Mp 26 mm f / 1.6 wide angle. In addition, there is a 65 mm telephoto with optical image stabilization and 2.5x zoom.

As a new thing, the camera also has a LiDAR scanner, which is used to scan the pixel depth of the subject. The advantage of LiDAR is that the camera focuses better in low light and portraits taken with a wide angle in low light are more even and better exposed. LiDAR scanning doesn’t work over long distances, but it works fine when it’s dark and the subject is close enough. LiDAR is also used when you want to scan and measure a room, for example for Augmented Reality where you can play with festive effects in AR apps.

Best rendering of daylight skin tones from any mobile camera to date. (Photo: Marcus Engelbrecht)

The front camera is called the True Depth camera in Apple language, and in addition to supporting Face ID, which identifies the user of the mobile phone, it has the same 12 Mp resolution as the other cameras.

Summa summarum delivers iPhone 12 Pro Max photos of unsurpassed high image quality. Not least when it comes to subjects in low light. The camera’s HDR features are also useful for landscape photography, among other things, and have the best daylight skin tone rendering of any mobile camera to date.

The day is in full swing. But the iPhone camera manages to reproduce the sunset without overexposure and with a lot of detail in the image. (Photo: Peter Gotschalk)

Performance and characteristics

Below the screen is Apple’s newest and most powerful processor to date, the A14 Bionic, which introduced us to the new iPad Air for the first time. The A14 Bionic is a 5 nm chip, which according to Apple offers space for an unprecedented number of transistors. This makes the iPhone 12 Pro Max lightning fast, something our Benchmark tests also confirm. In almost all Benchmark tests, it sweeps the floor with top models such as the Samsung Galaxy Note 20 Ultra, OnePlus 8 Pro and Sony Xperia 5 II.

Ultra wide angle gives a lot of depth in the images. (Photo: Peter Gotschalk)

However, keep in mind that the small USB charger we know from previous iPhone models is not included in the iPhone 12 Pro Max box. The well-known Lightning-to-USB cable is included, but the charger must be purchased separately. For example, Apple’s recently launched MagSafe charger – a wireless charger with a round Qi charging plate that is magnetic and placed on the back of the iPhone 12 Pro Max.

Obviously, it will annoy many users that you don’t get the charger with the purchase when you pay so much money for the cell phone, but Apple’s argument is that it’s a waste of resources as many of us still get the small chargers in bulk. have lie. And that is not entirely wrong.

Strøget in Copenhagen in the evening under normal lighting. (Photo: Peter Gotschalk)


This is no less than the best mobile phone Apple has ever made. The large screen achieves the highest marks for color reproduction, contrast and brightness, and is absolutely fantastic for viewing photos and movies. The performance is formidable, putting the iPhone 12 Pro Max far ahead of the competition. And if you can really use 5G, you will have an insanely fast mobile phone.

In addition, the iPhone 12 Pro Max is in our opinion the best camera phone on the market at the moment. Not only for amateurs, because with the many possibilities of the cameras (including LiDAR) and the intelligent image processing of the mobile, photo enthusiasts also have a powerful tool in their pocket.

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