Bogotá expects to receive IED for his creative industry • El Nuevo Diario

Bogota expects to receive US $ 250 million in foreign investment this year, attracted by Invest in Bogotá, allowing it to contribute to the growth of the city's economy and generate high-quality jobs, especially in the creative industries.

This was estimated by the executive director of the Invest In Bogotá promotion agency, Juan Gabriel Pérez, who recalled that the Colombian capital was the main foreign investment destination for creative industries in Latin America and received more than US $ 400 million in recent years. ten years

"We expect foreign investment to be in the order of 250 million dollars," the executive said that events such as the third foreign investment meeting in Bogota, held Friday at the Bogotá Chamber of Commerce, are favorable to grow in this field.

He explained that Bogota was able to attract 20 foreign investment projects in the first eight months of this year, but expects that it will round 2018 by 40.

"This year we are working on around 20 investment projects, hoping to close at least 40 (at least 40), some of which must be an anchor, at least two," said the executive director of Invest In Bogotá.

According to Pérez, Bogotá is increasingly positioned as an attractive city for the orange economy, a concept conceived by the Inter-American Development Bank (IDB).

He added that in the past three years the Colombian capital has reached 15 companies that "the number of international companies that use the human talent of Bogotá, the strategic location and the neutral accent that our Spanish Bogota has to become a hub & # 39; makes, swell up that audiovisual industry. "

Bogota comes "big players" from the audiovisual industry such as HBO and even Amazon Studios, which Pérez hopes to start making productions in the Colombian capital, which "will have a very important impact, not only on foreign investment, but in the whole development of that creative industry ".

About the anchoring companies, Pérez said that Invest In Bogotá has been looking for five years for companies that have "the trigger to make more foreign investments" when they arrive.

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